"It is not the strongest of the species that survive, nor the most intelligent, but the ones most responsive to change" Charles Darwin

$6, a little creativity and knowing about the 6 human needs lands a great job during the recession.

The Google Job Experiment

In this economic season you have to think outside the box if you expect to get a great job. By taking action, using a little ingenuity and creativity Alec Brownstein, a New York based copywriter, landed a job at a top advertising agency. Alec used the creative directors own drive for one of the 6 human needs, significance (Googling themselves) to create targeted ads asking for a job that would come up whenever they searched for themselves online. The ploy worked perfectly. Check out the video below to see how he did it.

Watch Video

What was one creative way you found a job?

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111 Responses to “$6, a little creativity and knowing about the 6 human needs lands a great job during the recession.”

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  11. Steve Light says:

    I went on your Business Mastery Intro today and I’m really inspired, it was a great 3 hours.

    This video has really opened my mind… Watch this space!

    See you on the 11th-16th October!

    Cheers
    Steve Light
    Social Entrepreneur and Web Geek for social change

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